April 22, 2024

Congratulations Brooke Gordon, 2024 Name Image & Likeness (NIL) Competition Winner


Atlanta’s John Marshall Law School (AJMLS) congratulations Brooke Gordon, the 2024 winner of The Different STEM Name, Image, and Likeness (NIL) Competition. The Competition was held at the Law School March 22-23 and was a component of the Sports, Technology, Entertainment and Media (STEM) Conference. The Different STEM Conference featured subject matter experts from sports, technology, entertainment, media, business, and law.

The Name Image & Likeness (NIL) Competition was an interdisciplinary contest that intersected sports, entertainment, branding, marketing, business, and law. The event was designed to challenge various skills across the fluid landscape in which NIL, endorsement, and promotional deals exist. Participants used creative, analytical, critical thinking, persuasive, and presentation skills. The experience was designed to make participants develop skills which can be applied towards their professional and entrepreneurial pursuits, as well as network with current practitioners and develop new relationships.  

Brooke did an amazing job with her NIL pitches and zealously advocated for the proposed deals she crafted for her student-athlete clients. She demonstrated exemplary creativity in addressing the complex legal issues surrounding name, image, and likeness rights. Thank you to the other competitors: Natasha Torrence, Jordon Robinson, and Dwayne “DJ” Brown, for participating; they showcased legal acumen and analytical abilities. Each competitor demonstrated a high level of proficiency and dedication, and each submission and presentation was truly impressive.

Congratulations to Brooke Gordon for her outstanding achievement, and thank you to all the participants for their hard work and dedication.