D-432 – Trademark Law
Examination of common law and federal trademark law, including the acquisition, maintenance, and enforcement of rights, as well as the remedies available for infringement. Unfair competition law doctrines such as "passing off" and "false designation of origin" will also be covered. Developments in false advertising and an overview of the right of publicity, including the use of "sound-a-likes" and "look-a-likes" will be discussed.
Mergers, Intellectual Property in New Tech Age, (Aspen Publishers Inc 5th Edition), ISBN: 9780735589131
McJohn, Intellectual Property: Examples & Explanations, (Commerce Clearing House 4th Edition), ISBN: 9781454803324